Jumat, 28 September 2007

More Bilibo


Okay, I getit. I 'm KRAZZZZY over this toy.


A few, for hell sure would be thinking "What's with him , a grown person luving this pre-school er sh*t? "

Let me clarify.


I'm obviously not into playing this ... like duhrrrr?? I've got better toys to play with..... :-p


I'm enthralled by the design... the simplicity in the ingenuity.


Young Swiss Designer Alex Hochstrasser is one hella brilliant.

Barely graduated from Design School then and already he became a multi-award winning and internationally recognised product designer.


His simple strokes fuse with his deep understanding of human -reaction and motor movement, has given him a reputation of using simplicity to define and achieve a deeper purpose.



In this own words:

"Objects reduced to their essence without losing a playful and
sensuous air."


With his scope of insight into realising award-winning designs, he could have easily been scouted by giants out there such as Ikea, Puma or Bang & Olufsen, to rival the likes of legends like Philip Starck.


But, no .

Instead, he'd literally made himself into every kindergarten teacher's hottest hunk-designer . LOL (I Joke...) .


He understands form. And doesn't attempt to fuse form with function like every designer out there. It's not form fusing function but form BECOMING function.


Bilibo and its other sipn-offs... Bilibo Mini, Bilibo Pixel and BaBal...


No definitions on how to play them.... JUST PLAY.


It's just you and the toy and the whole world of possibilities.

Genius.

Oh. And did I mention that all four mentioned above each won nmerous design awards? But then, you'd probably already guessed it...


In fact, Bilibo literally won TOY OF THE YEAR 2006.

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